Welcome Home! Although the Village Home Stores name is relatively new, the business concept is not.
Village Home Stores are three businesses designed to work together to help save you time and money as
well as help complete your home in one convenient location when updating, remodeling or building a new home.
Village Maytag Home Appliance Center, Village Cabinetry and Village Light Company are separate businesses
owned and operated by Art, Rob and Jim Ries.
OUR PAST
While Village Home Stores is well entrenched in downtown Geneseo, it retains strong ties to its roots a few
miles to the south. In 1984, the Ries family opened Village Hardware in Cambridge, Illinois. In many ways,
this was the beginnings of the "Home Stores" concept. Village Hardware offered an always expanding array of
many different product lines and services that related to home building or home remodeling. These product
lines eventually would include both cabinetry and appliances.
We credit much of Village Home Store's success today, to the support that our original
store received from the Cambridge community. While our showrooms are now located entirely in Geneseo,
we are proud to continue to serve the Cambridge area and our many loyal customers there. We also are happy to
support the Cambridge Main Street and Cambridge Historical Society.
In July 1998, Village Maytag opened its doors at its current location in Geneseo, Illinois offering sales and service
of major household appliances. In 2000, Village Cabinetry's showroom opened adjacent to Village Maytag and was the basic
beginning of Village Home Stores concept in Geneseo. During the next few years each business saw tremendous growth in
replacement, remodeling and new construction sales. With the increase in business, a demand for a third product
category, decorative lighting, was realized. Village Light Company completed the third business in the family of
Village Home Stores. The addition of the decorative lighting product category and the additional showroom
space has helped continue and add to growth of all three businesses inside Village Home Stores.
OUR PRESENT
Village Home Stores Philosophy:
Discover and meet customer's needs by offering current, extensive and inspiring
showrooms with quality products that fit within any given customer's budget.
With this in mind, Village Home Stores has recently expanded in an effort to continue
offering showrooms that include the latest trends in home products. Additional displays,
two conference rooms and employee office space has been added displaying even more
appliances, cabinetry and lighting. These recent additions to Village Home Stores
will also help to continue the highest possible level of customer service, superior product
presentations and the ease of customers doing business with the Village Home Stores. It
has also incorporated a demonstration kitchen which will offer customers the opportunity
to "Try It Before You Buy It". This kitchen will also be used for charity cooking classes and
will be a huge part of the way Village Home Stores will be giving back to the communities it serves.
For more information about upcoming class please check our events and promotions calender.
In addition to our ever-evolving showrooms, Village Home Stores has continued to
expand its expert staff to not only meet the needs of our local customers, but to allow us
to serve customers outside of the Geneseo area. Additional sales staff has allowed us to serve customers
outside of Geneseo and up to a 200 mile radius. See our service map to see if your home is within our
coverage area. In fact, the tools that this website offers, allows many customers outside of our area to
design and purchase products for their home easier than ever right from their own computer.
OUR FUTURE
Change is the law of life. And those who look only to the past or present are certain to miss the future.
- John F. Kennedy
Village Home Stores vows to be around for many generations to come. To ensure
continued success, the Ries family, will continue to look for ways to improve that
coincide with the business philosophy and insure longevity. The businesses and
showrooms found at the Village Home Stores will continue to evolve in order to keep the
most up to date products on display and a product mix that gives customers the highest
value in terms of quality and price. This could include new manufacturers in any or all of
our businesses' product categories or even new businesses added to the family of existing
stores. What will the future bring for the Village Home Stores? Check back frequently
to find out!